What is a “Secondary Dimension” in Google Analytics?

What is a “Secondary Dimension” in Google Analytics?: In line with Google’s official docs “Sessions, behaviors, and other user attributes are all described by dimensions.” By default, your report will have one Primary Dimension; you may add more specific details about your site’s visitors by adding secondary dimensions.

Therefore, a Primary Dimension is a basis for the report that is created when you use Google Analytics left navigation to drill down to a report. Adding a Secondary Dimension to your data will allow you to see it from a different perspective. By doing so, you may learn more about the information you’re evaluating.

What is a “secondary dimension” in Google Analytics?

  • An additional widget you can add to a dashboard for more specific analysis.
  • An additional report dimension for more specific analysis
  • An additional metric you can add to a report for more specific analysis.
  • A visualization that allows you to understand the impact of your data.

The correct answer is: An additional report dimension for more specific analysis

Explanation: It allows for a more in-depth examination of the report. Each conceivable combination of main and secondary dimension values is shown in a separate row in many report tables.

The Secondary Dimension feature is the key value that enables an extra degree of sorting and/or aggregation in your report, as explained by Google Analytics’s support team. It’s possible to establish the main dimension and then filter the table’s data using a second parameter using this capability.

Example: The Source is set as the default main dimension in reports like the Referral Traffic Report. By adding a new dimension such as “City,” you can see which cities are sending you the most referral traffic.

For More Information read Google Analytics Answer.

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